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C-RA Social Media

How might we present complex medical studies to the general population through artistic means?

Tools: Procreate, Figma, Illustrator, Canva

One of our goals at computing reapplied was to bring light to new and innovative medical studies happening around the globe. I created many infographics for various topics in medicine to break down complex concepts for the average person on instagram to quickly retain. Eventually I decided to try creating an original comic strip, using our company logo as inspiration for the character, to explain new topics in medical research. 

General Social Media Posts:

Images sourced from Canva, but also often includes hand-drawn images.

Original Comic Creation

Creating a main character based off of our main company logo. The scientist is the supporting character, representing research and new medical studies.

Character Ideation/Style

Low Fidelity

High Fidelity

Comic Mockup: Low-fidelity

Establishing the story of the comic required sourcing real medical studies for controversial topics. Weaving scientific facts into the light-hearted nature of comic strips was complex but it was a fun time trying out a new challenge.

Comic Mockup: High-fidelity (Hand-drawn)

comc#2-eyesurgery.png
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